SERP Application: Search Engine Results Application

First, SERP in the end is a what the hell?

Old timers doing web projects have probably heard the term SERP. To put it bluntly it isSearch Engine Results PageFor example, if you search in Baidu "which milk tea is good to drink", popping up those web links is the SERPs. but many people do not know, this thing to do e-commerce, SEO, how important - different regions to see the search results may be different from the old nose far! The results can be far different in different regions!

Second, why use proxy IP to engage in SERPs?

Take a chestnut: you search for "down jacket wholesale" in Beijing, the first three are local merchants; if you use the IP search in Guangzhou, it may turn into an advertisement for foreign trade factories. If you manually change the place to check, tired to death can not check a few cities. At this point we have to rely onDynamic Residential Proxy for ipipgo, 5 seconds to switch a city IP, faster than turning a book!

import requests
proxies = {
  'http': 'http://user:password@gateway.ipipgo.com:9020',
  'https': 'http://user:password@gateway.ipipgo.com:9020'
}
response = requests.get('https://www.baidu.com/s?wd=羽绒服', proxies=proxies)
print(response.text)

Third, hand to teach you to play SERP collection

1. Choosing the right type of agentDon't use data center IP, easy to be blocked. ipipgo's residential proxy comes with real user attributes, and the success rate can be over 98%.
2. Setting the request interval: Don't send out requests like you're having a seizure, it's recommended to check every 3-5 seconds.
3. Fake browser fingerprints: Remember to include the User-Agent, it's safer to use a random string!

Fourth, the actual case: the restaurant chain of the riotous operation

A hot pot restaurant chain with ipipgo'sCity-level location agentsThe search results for "hot pot ingredients" in 30 cities across China were captured. Found a magical phenomenon: northern users love to search "mutton set meal", the South is more concerned about "seafood platter". They adjusted the regional menu according to this, and the water flow rose by 40% in three months!

V. QA time: you'll want to ask about this!

Q: Is it considered illegal to collect SERPs?
A: As long as you don't engage in malicious crawling and comply with the robots protocol, you'll be fine. Using ipipgo's compliance proxy also automatically adheres to access frequency limits!

Q: Which is better to use, dynamic IP or static IP?
A: short-term collection with dynamic (cheap volume), long-term monitoring with static (strong stability). ipipgo both provide, but also can be mixed use

Q: Why is my proxy always recognized?
A: 80% of them are using poor quality proxies. ipipgo's proxy pool comes with aTLS Fingerprint CamouflageThe carrier-grade ASN certification has been personally tested to be much more resistant to detection than others on the market.

Final rant: doing SERP analysis is like stir-frying.Ingredients (data) fresh,The fire (technique) is in placeipipgo provides 24/7 technical support, and if you get stuck, you can always find their engineers to talk to you, which is much better than trying to figure it out on your own!